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Wiki Movement Brazil User Group/Report/2024/Fundraising

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Report of activities for 2024 - Fundraising

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First quarter report (Jan-Mar)

Launching WMB's Financial Diversification Plan

A graphic representation of WMB's 2023-2025 Strategic Planning.

In pursuit of developing a culture of organizational sustainability, Wiki Movimento Brasil crafted a Financial Diversification Plan. This document sets forth management instruments and guidelines for fundraising.

The Financial Diversification Plan was listed on WMB's 2024 annual plan of activities, as one of the two strategic implementation plans we expected to deliver. It serves as a set of guiding initiatives that establish and link actions of specific impact and organizational objectives, enhancing decision-making and fostering a culture of transparency and innovation for fundraising. As the plan includes sensitive information, it is not made publicly available.[1]

The elaboration of this plan involved identifying organizational potentialities and expertise that would facilitate diversification goals and, concurrently, enable innovation in fundraising modalities. The overall expectation is that no single donor will correspond to more than 60% of WMB's yearly budget by 2025, and that single-donor dependency will progressively decrease after that milestone. Financial diversification operations have led to establishing a diverse pool of initiatives, and more importantly the hiring of a dedicated staff member for fundraising since February.

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Second quarter report (Apr-Jun)

New Partnerships in the Recôncavo Baiano

Training section in São Félix

One of the strategic actions of Wiki Movimento Brasil is the regional diversification of its community. This diversification also aims to promote equity in knowledge production among underrepresented groups. Regionality is among the factors of underrepresentation and primarily affects the northern and northeastern regions of Brazil.

In this regard, partnerships were established with the Departments of Culture and Tourism of the municipality of São Félix and the Departments of Culture and Education of the Municipality of Cachoeira. These partnerships have been established through local fundraising and contributed infrastructure and provided spaces for the activities of Wiki Ocupa Cachoeira and São Félix.[2] In addition to conducting a participatory inventory of the Independence of Bahia festivities in the municipalities of Cachoeira and São Félix, the event has aimed to improve and expand information about the cultural, historical, and natural heritage of the municipalities on Wikimedia projects.[3]

This project was awarded in the Paulo Gustavo Bahia Calls for Proposals and has financial support from the Government of the State of Bahia through the Department of Culture via the Paulo Gustavo Law, directed by the Ministry of Culture, Federal Government. Paulo Gustavo Bahia (PGBA) was created to implement emergency actions to support the cultural sector, in accordance with Complementary Law No. 195, of July 8, 2022.[4]

Operational and General metrics
Activity Metrics Q1 Q2 Q3 Q4 Total References
Entregas de comunicação Number of media mentions - 2 - - 2 [5][6]
- Number of editors - 1 - - 1 [6]
Number of organizers - 1 - - 1 [5][6]
Number of participants - 83 - - 83 [5][6]
Number of organizers that continue to participate/retained after activities - 1 - - 1 [5][6]