Talk:Wikimedia Foundation Annual Plan/2018-2019/Mid-year review

What does "grow new contributors and content" mean? Why is it allocated 18.6 million?

The full text of the section reads:

"Wikimedia’s core strength is its global community of volunteer contributors. Contributors curate and create the knowledge (content) that is so valuable to hundreds of millions of people around the world. The people who make up this movement, and their knowledge, diversity, and ability to participate on our projects, make it possible for Wikimedia projects to exist and thrive. We will focus on increasing not just the net number of contributors and amount of content, but the linguistic, geographic, and demographic diversity of contributors and the breadth and depth of Wikimedia content. We will ensure that people everywhere can share their knowledge, including the 5 billion people who use smartphones to access the internet and the billions of people who only use phones, especially in underrepresented regions."

What does this even mean? What do the elements in the above passage mean in terms of effective tasks and what are their individual costs? -ApexUnderground (talk) 21:55, 11 July 2019 (UTC)