Wiki Loves Indonesia 2017 is our first project with photo contest via Wikimedia Commons. Before the contest, we prepared some communication strategies to help us to track down our progress and also to make the competition is well-prepared. We made:
Campaign upload page, before the event, one of the committe was contacted by Romaine to make Central Notice also campaign upload page. The central notice banner was availaible in Indonesia area and has bilingual banner, Indonesian and English.
There is 626 participants and 598 (95%) of them are new users; or, there's 630 participants accordi tong this tool, it's likely the user upload after the competition or another user who helped to reupload the picture, e.g. Embedded Data Bot.
For the next competition, we should have a registration form, as we've got 626 with and planned to send merchandise to top 200, but we couldn't reach all of them, because they didn't provide the-mail address when they registered to Wikimedia Commons. We've been trying to contact them via their talk page, social media (some of the participants are using their real name, so it can easily be identified) and any possible channel, but the success rate is only 31.5%. Per March 12, 2018, we've sent to 63 participants out of 200, 2 of them are top 10.
The WLE tools and some tools need to have a fixed date option. It affected our metrics report as it changed too if Commons data's changed.
We plan to have more offline outreach events, so we can reach more broader participants and also educate them about Wikimedia Commons and Creative Commons and they can fully understand how useful the free license is.