CentralNotice/Request/2024 tax campaign of Wikimedia Hungary

2024 tax campaign of Wikimedia Hungary

Samat (talk · contribs · page moves · block user · block log), primary contact (Requested at 21:47, 23 January 2024 (UTC))[reply]

Central Notice Settings

What is the campaign duration?: 1st February 2024 → 20th May 2024

1st February 2024 → 7th February 2024
15th March 2024 → 21st March 2024
28th April 2024 → 5th May 2024
12th May 2024 → 20th May 2024

Which projects will you be targeting?

All

What languages will you be targeting?

English/Hungarian

Do you wish to show banners to Logged In users, Anonymous Users or Both? Do you want to target users with a specific number of edits or average monthly?

Both logged in users and anonymous users

What countries will your campaign target?

Hungary

Banner/Campaign Diet:

Maximum impressions: 3; restarting cycle: 259200 seconds

What is the purpose of the campaign? How will you measure the success of the campaign?

Description - Appeal for tax donations in the Hungarian 1% system. (Hungarian income tax system allows individual Hungarian tax payers to direct 1% of their tax to an organization of their choice, that has PBO status. Wikimedia Hungary registered and qualified as a public benefit organization.)

Metrics - Number and amount of tax donations

What banner(s) will you use? What will be your landing page?

Banners - WMHU_1percent_2024, WMHU_1percent_2024_mobile

Landing Page - https://wikimedia.hu/wiki/1

Is this project grant funded? Please provide a link

Type of grant -

Link to grant -

Discussion

Comment WMHU has signed an agreement with the WMF for this banner campaign. The campaign will be between 1st February and 20th May, separated into four active periods. Active campaign periods were consulted with the WMF's Online Fundraising Team:

1st February 2024 → 7th February 2024
15th March 2024 → 21st March 2024
28th April 2024 → 5th May 2024
12th May 2024 → 20th May 2024

I am a CN admin, and I can handle and administrate the campaign myself as I did in the previous years. Samat (talk) 21:55, 23 January 2024 (UTC)[reply]

Central Notice admin comments

Campaigns were created:

February: desktop, mobile;
March: desktop, mobile;
April: desktop, mobile;
May: desktop, mobile -- Samat (talk) 09:54, 28 January 2024 (UTC)[reply]