Grants:PEG/WM ES/Wiki Loves Earth Spain and Portugal 2015/Report

Report accepted

This report for a Project and Event grant approved in FY Pending has been reviewed and accepted by the Wikimedia Foundation.

• To read the approved grant submission describing the plan for this project, please visit Grants:PEG/WM ES/Wiki Loves Earth Spain and Portugal 2015.

• You may still comment on this report on its discussion page, or visit the discussion page to read the discussion about this report.
• You are welcome to Email grants at wikimedia dot org at any time if you have questions or concerns about this report.

Project status

Did you comply with the requirements specified by WMF in the grant agreement?

YES

Is your project completed?

YES

Activities and lessons learned

Activities

This was the first year that Wikimedia España organised Wiki Loves Earth (Amical organised it the previous year for Catalan speaking regions). To get it started we agreed on the type of items that were relevant for the contest and looked for a standard documentation that had already worked on lists of items. We finally used for this purpose the official list of Sites of Community Importance of the Natura 2000 Network. This allowed us to create lists in Wikipedia with encyclopedic value and we didn't have to define object items, there were already provided. One of the additional advantages of this approach is that the used reference is paneuropean and could be adopted by whole Europe.

There were 11 volunteers involved in the project:

• Poco a poco: creation of items lists, web site, Commons campaign, templates and categories, general coordination, creation of items lists, coordination Flickr and award ceremony and preparation of the grant
• Montgomery: jury coordination, creation of items lists
• Pedro J Pacheco: initial review of images, jury and awards ceremony
• Laura Fiorucci: creation of items lists, initial review of images
• Discasto: creation of items lists, initial review of images, technical issues (bot-supported categorization, stats)
• Harpagornis: Flickr and initial review of images
• 19Tarrestnom65: creation of items lists, initial review of images, prizes and certificates
• Millars: initial review of images, spreading
• gaianauta: creation of items lists
• Rodelar: creation of items lists, initial review of images, spreading
• Kadellar: creation of items lists, search for sponsors

Lessons learned

What worked well?

We had a lot of discussion prior to launch the contest about the type of items we wanted to consider in the contest and found a very good base using the Nature 2000 Network as in this project a lot of information had already been gathered and harmonized including entries for each item that we linked from the template created in Commons. For the first time we also decided to review and improve each single uploaded image, this means that we closed gaps in the description page (misssing id, category or description) and verified that they had been actually captured in the documented site. Wikimedia España also included in the contest with relatively little effort (3 more listings, review and improvement of 40% more images, translation of the website and duplication of the existing framework in Commons) Portugal in order to increase the visibility of the chapter in the neighbouring country

What didn't work?

We had some issues with the MediaWiki API as it was changed end of June and we had not finihsed the foreseen tasks for the bot.

What would you do differently if you planned a similar project?

We should start the review process the first day images are uploaded.

Learning patterns

• Grants:Learning patterns/Let the community know
• Grants:Learning patterns/Selecting winners of a large photo contest

Outcomes and impact

Outcomes

Provide the original project goal here.

The overall purpose of this Wiki Loves Earth contest is to increase the amount of freely-licensed material related to Spanish and Portuguese protected natural sites in Wikimedia Commons, and improve the quality and quantity of Wikipedia articles about them, including illustrating the articles with the uploaded pictures. If the project is successful, more people will know not only about Wikipedia, but also about Wikimedia Commons and new users will be engaged in the projects. Additionally, the Wikimedia movement and the local chapters will gain visibility within the involved communities. Within this scope, we are asking for funds to finance the cost of the prizes for the contest winners, as well as the award ceremony (joint with WLM) and the cost of promotion for the contest (web site and others).

Did you achieve your project goal? How do you know your goal was achieved? Please answer in 1 - 2 short paragraphs.

Yes. The amount of material related to monuments under free license on Wikimedia Commons was increased by 5,024 images. These images let editors increase the quality of articles; 560 images are already used, there are 56 Quality Images and 2 Featured pictures on Wikimedia Commons. The writing contest helped to give use to the uploaded material and to improve or create articles related to them.

Progress towards targets and goals

Photo contest

Project metrics

Project metrics	Target outcome	Achieved outcome	Explanation
7,000 uploaded images (5,000 in Spain and 2,000 in Portugal)	6,884 uploaded images	6,884 images = 5,024 in Spain + 1,860 in Portugal
200 participants in both countries	549 participants	549 participants = 397 in Spain + 152 in Portugal
100 articles using this material after 6 months	1,330 articles (using 622 distinct images, which is 9.03% of all images)	1,215 (560 distinct images, 11.15% of all images of category) in Spain and 115 (52 distinct images, 2.80% of all images of category) in Portugal
20 new users	396 new users	396 = 269 in Spain + 127 in Portugal
20 press mentions	63 press mentions	As documented here

Writting contest

Project metrics

Project metrics	Target outcome	Achieved outcome	Explanation
20 participants	16	16 participants, 14 of them active
150 articles improved or created	442 improved, 152 of them new	442 improved, 152 of them new, in 42 different languages. 1 019 008 bytes of content.

Global Metrics

We are trying to understand the overall outcomes of the work being funded across our grantees. In addition to the measures of success for your specific program (in above section), please use the table below to let us know how your project contributed to the Global Metrics. We know that not all projects will have results for each type of metric, so feel free to put "0" where necessary.

1. Next to each required metric, list the actual outcome achieved through this project.
2. Where necessary, explain the context behind your outcome. For example, if you were funded for an edit-a-thon which resulted in 0 new images, your explanation might be "This project focused solely on participation and articles written/improved, the goal was not to collect images."

For more information and a sample, see Global Metrics.

Metric	Achieved outcome	Explanation
1. # of active editors involved	<154	154 is the amount of not new participants, some of them could have not been edited more than 5 times in the last month
2. # of new editors	396	see above
3. # of individuals involved	575	549 participants (397 in Spain and 152 in Portugal) + 5 jury members + 6 collaborators that didn't upload images + 15 additional participants in writing contest
4a. # of new images/media added to Wikimedia articles/pages	1,330	see above
4b. # of new images/media uploaded to Wikimedia Commons (Optional)	6,887 images	see above
5. # of articles added or improved on Wikimedia projects	442	290 improved + 152 new articles, in 42 different languages. 1 019 008 bytes of content.
6. Absolute value of bytes added to or deleted from Wikimedia projects	1 019 008 bytes of content.	see above

Learning question

Did your work increase the motivation of contributors, and how do you know?

We think so. Without Wiki Loves Earth many people will not upload their pictures on Wikimedia Commons, or on Flickr under a free license. We can see that the amount of pictures is high and the amount of participants in the first edition very significant. We realized that users not members of Wikimedia Spain helped us improving lists or using images on Wikipedia, or categorizing images on Wikimedia Commons. There are people who are waiting these contests to help Wikipedia, and they do not care about prizes.

Additional metrics

• Another metrics can be the amount of Featured, Quality and Valued images. It is true that many pictures with a good quality were not presented to this process because many users, and of course new or user who only participate in this kind of projects are not interested in that or do not know about it.

• Featured images from WLE Spain 2015: 2 (0.03%)
• Quality images from WLE Spain 2015: 56 (0.81%)
• Valued images: 1 (0.015%)

• 
• 

• Cost per image and participant. According to Grants:Evaluation/Evaluation reports/2015/Wiki Loves Monuments, "Wiki Loves Monuments implementations generated an average of nearly 4,000 uploads and cost around $25 USD per participant and $0.90 USD per upload." In this case, Wiki Loves Earth 2015 in Spain generated 6,887 uploads and cost around $8.45 USD or 7.44 € per participant and $0.65 USD or 0.57 € per upload. The cost per distinct used image was 6.29 € or $7.14 USD, versus an average of $6.31 USD in 2015 in Wiki Loves Monuments. Note: this figures are influenced by the fact that the award ceremony for both, WLE and WLM, is charged on the WLE budget. The figures per user, upload and distinct image in the WLM are clearly better.

Impact

What impact did this project have on WMF's mission and the strategic priorities?

Option A: How did you increase participation in one or more Wikimedia projects?

• As the contest was held for the first time in the Iberian peninsula we could gain almost 400 new users for the photo contest.

Option B: How did you improve quality on one or more Wikimedia projects?

• Option B: We did as we created for the first times listings of protected natural places (listings of encyclopedic value) and focus on getting pictures of them. The high image usage rate (9%) also proofs that the material used was useful. Furthermore we rounded up the photo contest with a writing contest: 152 new articles, 290 improved articles over 42 different Wikimedia projects (!!). The high amount of images, their use on many Wikimedia projects like Wikipedias in several languages, and the amount of Featured and Quality images could be a signal of improving the quality of the information provided in Wikimedia projects.

Option C: How did you increase the reach (readership) of one or more Wikimedia projects?

• Option C: Wiki Loves Earth 2015 in Spain and Portugal increased reach of Wikimedia projects, because it had an impact in society thanks to a high amount of press mentions, some of them in important medias. Also the impact in social networks could be kept in mind.

Reporting and documentation of expenditures

This section describes the grant's use of funds

Documentation

Did you send documentation of all expenses paid with grant funds to grants at wikimedia dot org, according to the guidelines here? Answer "Yes" or "No".

Yes

Expenses

Please list all project expenses in a table here, with descriptions and dates. Review the instructions here.

Number	Category	Item description	Unit	Number of units	Actual cost per unit	Actual total	Budgeted total	Currency	Notes
1	Prizes	Vouchers for photographic items	1	6		795.6	1400	EUR	104.92 EUR for 1st position (plus prize provided by a partner, see below) 201.68 EUR for 2nd position 200 EUR for 3rd position 89 EUR for 4th position 100 for 5th position 100 EUR for the participant with more items (plus prize provided by a partner, see below)
2	Shipping prizes					3.75	230	EUR	3.75 for bags for the prizes
3	Certificates	Printout and shipping of certificates	1	10		29.27	78	EUR	20 EUR for the certificates and 9.27 EUR for the shipping
4	Internet	Domains		3		54.67	50.00	EUR	20.79 EUR for www.wikilovesearth.pt, 16.94 EUR for www.wikilovesearth.es and 16.94 www.wikile.es
5	Award ceremony					1426.26	1000	EUR	Volunteers: Travel of presenter (no invoice: 210 km Málaga-Seville * 2 for return * 0,19 EUR/km = 79.8 EUR) Travel of volunteers (no invoice: 669 km Valencia-Seville * 2 for return * 0,19 EUR/km = 254.22 EUR) Hotel for awards ceremony presenter (50 EUR) Hotel for volunteers (49 EUR) Meal for volunteers (17.30 EUR) WLE winners: Travel for a winner (no invoice: 450 km Lisbon-Sevilla * 2 for return * 0.19 EUR/km > 100 EUR -limit for each prize holder-) Travel for a winner (no invoice: 280 km Córdoba-Sevilla * 2 for return * 0.19 EUR/km = 53.20 EUR) Hotel for winners from Lisbon and Cordoba (152.94 EUR) WLM winners: Travel of winner and speaker from Munich to Seville (1st, 3rd, 4th, 5th and 7th) of WLM 2015 (180.74 EUR flight to Madrid, train to Seville 59.65 EUR) Travel of winner of the best picture of a municipality without picture and most different municipalities from Calatayud to Seville via Madrid (122.45 EUR > 100 EUR -limit for each prize holder-) Travel for winner of (2nd and 9th) of WLM 2015 (148.15 EUR > 100 EUR -limit for each prize holder-) Hotel for winners of WLM 2015 (229,41 EUR), total WLE and WLM winners hotel cost: 382.35EUR Requested on discussion page
6	Gifts for jury members	Purchase of details as gifts for jury members				0	200	EUR
7	Travel expenses					0	200	EUR
8	Catering					0	300	EUR	Paid by a partner (see below)
9	Stickers, posters and leaflets					101	100	EUR	Small color stickers of Wikimedia Spain or Portugal, Wikipedia, Wikimedia Commons and Wiki Loves Earth logos
10	Prizes					60	0	EUR	Two gift voucher for winners of special prize of Spanish and Potuguese languages in writing contest

Total project budget (from your approved grant submission)

3914 EUR

Total amount requested from WMF (from your approved grant submission, this total will be the same as the total project budget if PEG is your only funding source)

3914 EUR

Total amount spent on this project

3898.8 EUR

Total amount of Project and Event grant funds spent on this project

2466.80 EUR

Are there additional sources that funded any part of this project? List them here.

YES

Paradores de Turismo (partner) provided two hotel nights as a prize for the participant with more items. 250 €

Wildwatching (partner) provided a tour for the winner. 300 €

Mensa España paid a dinner for the winners and relatives who attended the awards ceremony. 132 €

Mensa España provided the place for the awards ceremony at Hotel Vértice Sevilla Aljarafe (Seville). 750 €

TOTAL: 1432 EUR

Remaining funds

The funds remaining from this grant in the amount of 1,447.2 EUR were deducted from another grant payment for Grants:APG/Simple/Applications/Wikimedia Espana/2016/H2.

Are there any grant funds remaining?

Answer YES or NO.

YES

Please list the total amount (specify currency) remaining here. (This is the amount you did not use, or the amount you still have after completing your grant.)

1447.2 EUR

If funds are remaining they must be returned to WMF, reallocated to mission-aligned activities, or applied to another approved grant.

Please state here if you intend to return unused funds to WMF, submit a request for reallocation, or submit a new grant request, and then follow the instructions on your approved grant submission.

We want to submit a new grant request, for the APG for the second semester of 2016.